According to yesterday's New York Times, men sweat differently when they are sexually aroused, a subtle variation that is noted by women in heat. This astounding discovery may explain the faint BO tinge to Axe Body spray.
This extremely scientific and socially relevant study, consisted of 20 heterosexual male volunteers holding absorbent pads in their armpits while they watched 20 minutes of an erotic film, and 20 minutes of neutral content. Then they had 18 heterosexual women smell the sexual sweat and neutral sweat pad from the three men who reported the highest level of sexual arousal.
Oh, to be a part of that focus group. The study was only conducted with man sweat. Because, of course, women don't sweat, we only glisten.