Tuesday, August 18, 2009

My addictions explained

http://nehatiwari.com/wp-content/uploads/2007/11/diagram_brain_cortex.jpg

"Since we’re restless, easily bored creatures, our gadgets give us in abundance qualities the seeking/wanting system finds particularly exciting. Novelty is one. Panksepp says the dopamine system is activated by finding something unexpected or by the anticipation of something new. If the rewards come unpredictably—as e-mail, texts, updates do—we get even more carried away."

- slate

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